TRUSTED BY BUSINESS OWNERS

The #1 Social Media Course

Used by the leading brands, influencers and creators.

Camille M Masterclass

Turn social media into a powerful brand and predictable revenue machine with Camille Moore’s Social Media Masterclass.

Learn how to create repeatable consistent content that grows your brand, attracts more dream customers and positions you as a leading authorty in your space all without spending a penny on ads.

AS FEATURED IN:

Why You’re Still Stuck on the Content Treadmill.

If any of that sounds familiar, you’re bleeding time, opportunity and peace of mind. And the longer you wing it, the harder it is to catch up.

Testimonials

The Masterclass That Replaces Chaos With a System

Camille’s Content Pillars Framework has driven growth for both household brands and scrappy startups. The 12‑module video course hands you:

Module 1: The role that social media plays today.

This module explores how social media has revolutionized the way consumers make purchasing decisions and the critical role it plays for businesses of all sizes. Understanding these fundamental shifts is essential for creating effective social media content that converts.

KEY CONCEPTS:

  1. Social Media as Verification
  2. The Psychology of Online Buying
  3. The “Try Before You Buy” Effect
  4. The Two-Three Point Pass
  5. Sneaky Selling

This module explores the critical role of social media for your business success, regardless of personal feelings about these platforms, and how to properly measure impact in the digital landscape.

KEY CONCEPTS:

  1. Social Media: A Necessary Evil
  2. Uneven Benchmarks for Success
  3. The Digital Menu Effect
  4. The ROI Challenge
  5. Brand Investment Mindset

This module helps you determine which social media platforms are most effective for your brand and why Instagram remains a crucial foundation for almost any social strategy.

KEY CONCEPTS:

  1. Platform-Specific Success
    Instagram as Your
  2. Secondary Website
  3. The Multi-Platform Reality
  4. Universal Fundamentals & Platform Adaptations

This module introduces the fundamental framework for creating effective social media content that captures attention in today’s crowded digital landscape.

KEY CONCEPTS:

  1. Entertain vs Educate
  2. The “So What” Test
  3. Audience-Centered Approach
  4. Platform Competition Reality
  5. Quality Over Quantity

This module explores why brand clarity is essential before tackling social media strategy and how a solid brand foundation leads to more effective social content.

KEY CONCEPTS:

  1. Brand Before Social
  2. The Extension Principle
  3. Digital First Impressions
  4. Value-Driven Content
  5. The Brand-Social Connection

This module introduces the Four P’s framework for establishing clear brand pillars that will serve as your strategic compass for all marketing and content decisions.

KEY CONCEPTS:

  1. Brand Framework & Core
  2. Brand Pillars as Strategy
  3. Connecting the Pillars

This module introduces my signature content pillars framework – a system developed over years that transforms random posting into strategic, balanced social media marketing.

KEY CONCEPTS:

  1. What are Content Pillars?
  2. The 2+2 Framework
  3. Monthly Planning Tool

This module builds on our Content Pillars foundation from Module 7, focusing on how to effectively implement this framework for month-to-month planning and content distribution.

KEY CONCEPTS:

  1. Sneaky Selling Strategy
  2. Monthly Planning Process
  3. Content Distribution Rule
  4. Strategic Mapping & Planning
  5. User Engagement Principle

This module tackles one of the most common questions in social media strategy: how many posts per week should you create for optimal results?

KEY CONCEPTS:

  1. The Algorithm Reality
  2. The Rule of Seven
  3. The Quality-Quantity Balance
  4. The Growth Journey
  5. Sustainable Planning

This module focuses on how to properly evaluate your social media performance by establishing appropriate metrics for different content pillars rather than relying on generic vanity metrics.

KEY CONCEPTS:

  1. Different Pillars, Different Metrics
  2. Quarterly Benchmarking
  3. KPI Alignment
  4. Investment Reality
  5. Thinking Beyond Vanity Metrics

This module examines the importance of creating a strong Instagram grid as a “secondary website” for your brand. It explores how to design scannable and snackable content that communicates purpose, positioning, and personality in just a few passes, while balancing aesthetics with functionality. You’ll learn how to plan and create content that not only serves your monthly social strategy but also builds a cohesive, engaging grid that conveys a complete picture of your brand.

KEY CONCEPTS:

  • The Grid as a Secondary Website
  • Scannable & Snackable Content
  • Purpose, Position, Personality, Perception
  • The Role of Content Pillars in Grid Planning
  • Balancing Aesthetics with Brand Functionality

This final module explores the essential mindsets, tools, and strategies needed to effectively create content for your brand, whether you’re stepping into the spotlight yourself or managing a team.

KEY CONCEPTS:

  1. The Personal Brand Advantage
  2. Content Creation as a Journey
  3. Strategic Investment Decisions
  4. Essential Content Creation Tools
  5. Batching & Time Management

#1 Social Media Course

Create Socials that become a 24/7 sales page for your brand and personal brand.

Learn the hidden strategies and tactics I used with the biggest brands, creators and influencers in the world. Inside this course, you’ll learn how to build a brand that scales on every platform.

Proof it Works

01

Hardcore Homework

The only way to get better is to do the work others don't do.

02

Fact-filled lessons

Each lesson holds invaluable information that will change the way you approach your socials.

03

Dialogue with experts in the field

Access recorded podcasts between experts in the field that break down each module. Great for people with different learning styles.

04

Case Studies

Learn from other businesses' disasters and home runs with case studies that show you, in real time, how social media strategy matters.

05

Audience Deep‑Dive

How to find your audience and how to inspire them to be your biggest fans.

06

The Content Pillars

Build 3 months ' worth of ideas in one afternoon.

07

Analytics Made Simple

Stop vanity metrics and track profit‑metrics.

Spreadsheets, worksheets, content precedents and much more to prevent you from losing the social media war for attention.

Speaking Keynotes 02

Choose Your Growth Track

TIER #1

THE COURSE

Social Media Masterclass

$274USD

PERFECT FOR:

Founders and marketers who are starting out and want self-paced learning.

WHAT YOU GET:

  • 12-module video course (pre-recorded)

  • Downloadable worksheets & templates

  • Bonus podcast episodes

TIER #1

THE COURSE

Social Media Masterclass

$394CAD

PERFECT FOR:

Founders and marketers who are starting out and want self-paced learning.

WHAT YOU GET:

  • 12-module video course (pre-recorded)

  • Downloadable worksheets & templates

  • Bonus podcast episodes

Klarna
Afterpay
CreditCards

TIER #2

COHORTS

Group Coaching

$2,500USD

PERFECT FOR:

Business owners who need accountability and support and would like to learn from other business owners. This is a great option for people with brands or who are planning to start a brand.

WHAT YOU GET:

  • Everything in Tier 1.
  • 6 week live group cohort. (limited seats). Next Cohort Sep 30, 2025.
  • Private community: Exclusive 6-week access to Camille’s private messaging community where you’ll receive direct strategy feedback and build valuable industry connections.

TIER #3

ONE-ON-ONE

Coaching

$6,000USD

PERFECT FOR:

Business owners with successful businesses or startups with funding that want to work with Camille directly.

WHAT YOU GET:

  • Everything in Tier 1
  • 3 One-on-One Strategy Calls with Camille (customized to your brand)
  • Personalized Social Audit & Content Plan

*Cohort prices set to increase, snag before prices go up.

The Cost of Waiting One More Quarter

Every month without a plan costs you:

30‑Day “Post‑or‑Pay‑Nothing” Guarantee (Zero Risk)

Complete the first six modules, implement the worksheets, and if you don’t see a clearer strategy, faster creation and better engagement, email us, and we’ll refund 100 %—no questions asked, no hard feelings.

Frequently Asked Questions

01 How much time does it take?

Plan on 2–3 hours to watch per day for a week and 1 hour per week to implement. In total this should take 2 weeks to review, complete and implement, but is the foundations needed to stand out and win.

The frameworks in this course apply to Instagram, Facebook, TikTok, LinkedIn, and X. There is a module on breaking down the content per platform, which helps for easy navigation.

No. Modules 1–3 are built to take you from ground zero. This course is designed for people at all levels. This is what I have used with brands that haven’t launched to the leading brands in the world –there’s something for everyone to learn.

Ready To Trade Frustration For Predictable Growth?

Your audience is scrolling right now. Ensure their thumb stops on your content.

Remember: you’re either building a profitable presence today, or wishing you had six months from now. Make the move.

BONUS OFFER

Order the Social Media Masterclass today and receive a free 15-minute brand audit.

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We are currently out of stock. But don't worry, fresh stock is on its way. Drop your email below and we'll give you a heads up before anyone else.

Camille Moore

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